Marta Nieto-Garcia Portrait

Dr Marta Nieto-Garcia

Senior Lecturer

Marta.Garcia@port.ac.uk

PhD Supervisor

View my research outputs
Faculty of Business and Law School of Strategy, Marketing, and Innovation Marketing Operational research and logistics Experimental Research Cluster

Biography

I am a part-time senior lecturer in Marketing at the 91¸£ÀûÍø. I am the Departmental Director of Postgraduate Research Degrees (Marketing). My academic interests relate to Marketing and Hospitality Management. I received my PhD in Business Economics (with a concentration in Marketing) from the Universidad de Salamanca, Spain. I also hold a MRes and a BSc in Business Economics.

Research interests

I do research in services marketing. My research topics include consumer decision making, pricing and peer-to-peer economy. I am currently involved in projects that investigate how marketing actions can promote sustainable outcomes for consumers, businesses and society. My work has been published in leading journals including Journal of Business Research, Psychology & Marketing, Annals of Tourism Research, Journal of Travel Reseach and International Journal of Hospitality Management.

I am a co-investigator in a number of consultancy projects. One of these projects, "Barometer of vacational rentals in Spain" with , former Homeaway.com, offers a solid understanding of tourists’ decisions and behaviour in the context of hotel and holiday home stays in Spain. 

Teaching responsibilities

My teaching responsibilities include a number of modules both at PG and UG level. I also supervise UG and PG dissertations within the fields of marketing, international business management and hospitality management. 

Research outputs

2024

Nieto-Garcia, M., Acuti, D., Viglia, G.

12 Jan 2024, In: Annals of Tourism Research, 13p., 103678

Research output: Article

2023

Pino, G., Nieto-Garcia, M., Peluso, A. M., Viglia, G., Filieri, R.

1 Nov 2023, In: Journal of Business Research. 168, 16p., 114251

Research output: Article

Sharples, L., Fletcher-Brown, J., Nieto-García, M., Sit, K., Viglia, G.

14 Jun 2023, In: Tourism Review, 20p.

Research output: Article

2022

Nieto-Garcia, M., Sit, J.

13 Sep 2022, In: Marketing Education Review, 13p.

Research output: Article

Sharples, L., Fletcher-Brown, J., Sit, J., Nieto-Garcia, M.

11 Aug 2022, In: Current Issues in Tourism, 16p.

Research output: Article

Talón-Ballestero, P., Nieto-Garcia, M., González-Serrano, L.

1 Apr 2022, In: International Journal of Hospitality Management. 102, 10p., 103184

Research output: Article

Dyussembayeva, S., Viglia, G., Nieto-Garcia, M., Mattila, A. S.

1 Feb 2022, In: Journal of Business Research. 139

Research output: Article

2021

Yang, Y., Nieto-Garcia, M., Viglia, G., Nicolau, J. L.

17 Oct 2021, In: Journal of Travel Research, 20p.

Research output: Article

Pino, G., Nieto-Garcia, M., X. Zhang, C.

2 Oct 2021, In: Psychology and Marketing

Research output: Article

2020

Nieto García, M., Muñoz-gallego, P. A., Viglia, G., González-benito, Ó.

1 Sep 2020, In: Journal of Travel Research. 59, 7, p. 1268-1281, 14p., 0

Research output: Article